The question that many businesses are asking is: “How can Social Media be used to actually sell my product?” In this short clip from a recent talk, John Follis answers that question with a couple great examples. Right click to download.

With 4 million readers of her Small Business Trends blog, publisher Anita Campbell is one of the country’s leading experts on small business. Anita explains why marketing is one of the biggest challenges for small businesses and what they can do to address it. She also explains why a successful effort requires a mix of both online and traditional media, even for businesses with limited budgets. Right click to download.