Archive for the 'Sales' Category

From Follis “Marketing 3.0” talk: Part 3 – Getting the Best ROI

Thursday, December 13th, 2012

Why Real Relationships Rule in a Digital Marketplace – Brad Fay

Tuesday, August 7th, 2012

For the past six years, Ed Keller and Brad Fay have undertaken a unique, ongoing research study of consumer word-of-mouth conversations. The result? Contrary to popular perception, over 90% of consumer conversations take place offline. Listen as Brad Fay explains the basis for his findings and why it may require some rethinking of your marketing efforts.

Right click to download .mp3 file.


Using Social Media to Sell Cars and Pizza.

Saturday, February 25th, 2012

The question that many businesses are asking is: “How can Social Media be used to actually sell my product?” In this short clip from a recent talk, John Follis answers that question with a couple great examples. Right click to download.


How to be Better at Sales – Adrian Miller

Wednesday, June 15th, 2011

A sales trainer and strategist for 24 years, Adrian Miller could sell snow to Eskimos. Her clients range from solopreneurs to Fortune 500 firms. A frequent speaker she’s also authored “The Blatant Truth: 50 Ways to Sales Success.” Listen as Adrian discusses speaking, webinars, networking, phone calling, and social media.  Right click to download.